Microsoft writes down aQuantive

Source: BBC
Microsoft declared that its biggest acquisition in the Internet sector was totally ineffective and "did not accelerate growth to the degree anticipated, contributing to the write-down". The company purchased aQuantive for USD6.3 billion  in cash attempting to surpass Google in search-related advertising. Despite the announcement, shares of Microsoft in after-hours trading slightly changed dropping to USD30.28 after standing at USD30.56 in Nasdaq trading.

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